{"id":4253,"date":"2019-03-21T16:37:42","date_gmt":"2019-03-21T20:37:42","guid":{"rendered":"https:\/\/dankrell.com\/blog\/?p=4253"},"modified":"2021-11-23T17:26:08","modified_gmt":"2021-11-23T22:26:08","slug":"creating-home-staging-vision","status":"publish","type":"post","link":"https:\/\/dankrell.com\/blog\/2019\/03\/21\/creating-home-staging-vision\/","title":{"rendered":"Creating home staging vision"},"content":{"rendered":"\n
\"home<\/a>
Creating home staging vision (infographic from nar.realtor)<\/figcaption><\/figure><\/div>\n\n\n\n

Although home staging has become entrenched in the home sale process, it doesn’t have to be a pricey way to prepare your home sale<\/a>. Not only has it become part of the home seller experience, the home staging vision is now expected by buyers and their agents when they visit homes.  <\/p>\n\n\n\n

The spring home sale season is the perfect time for the National Association of Realtors to roll out the results of their <\/a>2019 Profile of Home Staging<\/a><\/em> survey (nar.realtor).  In a March 14<\/a>th<\/a><\/sup> press release<\/a>, NAR President John Smaby summed up this year\u2019s profile by stating, “Realtors understand the importance of making a residential property as welcoming and appealing as possible to potential buyers. While every Realtor doesn’t use staging in every situation, the potential value it brings is clear to both homebuyers and sellers<\/em>.”  <\/p>\n\n\n\n

Staging may affect a home\u2019s time on market<\/a>, and it\u2019s likely due to visual cues.  Meaning that home staging vision helps the home buyer picture themselves living in the home. More than half of the agents who responded to the survey indicated that home staging reduces time on market.  Forty percent of buyer agents said that home staging effects most buyers\u2019 perceptions of a home.  Eighty-three percent of buyer agents believe that home staging vision makes it easier to visualize living in the home.<\/p>\n\n\n\n

It\u2019s not surprising that\nagents agree that the most staging attention goes to the living room, kitchen, master\nbedroom, and the dining room.  It\u2019s not\nthat these rooms have special significance, but rather it\u2019s because it\u2019s where\npeople spend most of their time in the home.<\/p>\n\n\n\n

The NAR survey also found that real estate TV shows<\/a> has impacted home buyers\u2019 views and expectations.  Thirty-nine percent of buyers indicated that they experienced a more difficult home buying process than what they expected.  Twenty percent of buyers reported being disappointed that homes they visited didn\u2019t look like the ones portrayed on TV.  While ten percent believe that homes should look staged as they are depicted in TV shows.  <\/p>\n\n\n\n

Not all agents stage the homes they list for sale.  Only twenty-eight percent of listing agents said they staged all sellers\u2019 homes prior to listing them for sale.  Compared to the thirteen percent of agents who confessed that they only stage homes that they deem difficult to sell. <\/p>\n\n\n\n

Does home staging affect sale price<\/a>?  It was noted that all agents surveyed indicated that home staging affected their home sale positively.  Twenty-two percent of the agents reported an increase of up to five percent in buyers\u2019 offers, while seventeen percent reported offer increases up to ten percent. Only two percent of the agents responded that it increased offers up to twenty percent. <\/p>\n\n\n\n

But the idea of staging your home to get top dollar<\/a> may just be traditional wisdom, as evidenced by NAR\u2019s survey.  One of the few studies on staging revealed that indeed, staging does not have a significant impact on sale price.  Lane, Seiler & Seiler\u2019s 2015 study (The Impact of Staging Conditions on Residential Real Estate Demand. Journal of Housing Research, 24<\/em>,1. 21-35) concluded that although staging affects the home buying process and the buyer\u2019s opinion and perception of livability, it\u2019s not enough to result in a higher sales price.  The authors stated, \u201cThese results stand in stark contrast to the conscious (stated) opinion of both buyers and real estate agents that staging conditions significantly impact willingness to pay for a home. As such, the findings are new and useful to a large group of stakeholders (sellers and agents)<\/em>.\u201d<\/p>\n\n\n\n

Original published at https:\/\/dankrell.com\/blog\/2019\/03\/21\/creating-home-staging-vision\/<\/p>\n\n\n\n

By Dan Krell<\/a>
Copyright \u00a9 2019. <\/p>\n\n\n\n

If you like this post, do not copy; instead please:
link to the article<\/a>
like it on facebook<\/a>
or re-tweet<\/a>.<\/p>\n\n\n\n

\"Protected<\/a><\/figure>\n\n\n\n

Disclaimer<\/a>. This article is not intended to provide nor should it be relied upon for legal and financial advice. Readers should not rely solely on the information contained herein, as it does not purport to be comprehensive or render specific advice. Readers should consult with an attorney regarding local real estate laws and customs as they vary by state and jurisdiction. Using this article without permission is a violation of copyright laws.<\/p>\n","protected":false},"excerpt":{"rendered":"

Although home staging has become entrenched in the home sale process, it doesn’t have to be a pricey way to prepare your home sale. Not only has it become part of the home seller experience, the home staging vision is now expected by buyers and their agents when they visit homes.  The spring home sale … <\/p>\n

Continue reading “Creating home staging vision”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[123,382,32,61,13,1170],"tags":[865,912,522,797,517,507],"class_list":["post-4253","post","type-post","status-publish","format-standard","hentry","category-home-sale","category-home-seller","category-home-selling-strategy","category-home-staging","category-real-estate","category-selling-a-home","tag-home-sale","tag-home-seller","tag-home-staging-2","tag-real-estate","tag-selling-a-home","tag-selling-strategy"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p1VZLf-16B","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/posts\/4253","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/comments?post=4253"}],"version-history":[{"count":5,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/posts\/4253\/revisions"}],"predecessor-version":[{"id":6279,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/posts\/4253\/revisions\/6279"}],"wp:attachment":[{"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/media?parent=4253"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/categories?post=4253"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/tags?post=4253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}