{"id":6158,"date":"2021-03-09T08:34:01","date_gmt":"2021-03-09T13:34:01","guid":{"rendered":"https:\/\/dankrell.com\/blog\/?p=6158"},"modified":"2021-03-09T08:34:05","modified_gmt":"2021-03-09T13:34:05","slug":"home-selling-strategy","status":"publish","type":"post","link":"https:\/\/dankrell.com\/blog\/2021\/03\/09\/home-selling-strategy\/","title":{"rendered":"Home Selling Strategy"},"content":{"rendered":"\n
\"home<\/a>
What’s a Seller’s Market? <\/figcaption><\/figure><\/div>\n\n\n\n

There is an idiom that says that the \u201cMap is not the territory.\u201d\u00a0 One interpretation is that you shouldn\u2019t confuse theory with reality.\u00a0 And in real estate, that means you shouldn\u2019t confuse the strategy with the market cycle. And as this seller market cycle continue, some home sellers are confusing it as the implementation of a brilliant home selling strategy.<\/p>\n\n\n\n

Low\nhome sale inventory seems to be the new normal since the Great Recession.  Home owners are staying in their homes\nlonger, and first-time home buyers are putting off buying a home to save\nmoney.  And the current market cycle\nhighlights how pent-up home buyer demand can drive home prices.  In this market, appropriately priced homes\nsell fast, usually within a week.  Many times,\nhomes will get multiple offers and sell over list price.  The truth is that current conditions are a\nmanifestation of the market.  However, home\nsellers come to expect homes to sell in a week for over list price, even when\nthe market changes.  The answer to a\nsuccessful sale in any market is to create a home selling strategy.  <\/p>\n\n\n\n

Regardless of the housing market conditions, you need a home selling strategy (also known as a marketing <\/a>strategy) to sell your home.\u00a0 The marketing strategy will determine the best way to position your home to get your home sold in an expedient way at the best price.\u00a0 It\u2019s a map that you create to get you to a successful closing.\u00a0 <\/p>\n\n\n\n

Your home selling strategy research should be focused on your neighborhood, as well as competing neighborhoods.\u00a0 Many begin with a comparative market analysis (or CMA).\u00a0 A CMA is a process of determining a potential home sale price by evaluating neighborhood sales of similar homes in style, size, and age.\u00a0 In a buyer\u2019s market, when homes are taking longer to sell, you should get a 30-60-90 day analysis to determine the trend of sale price and days on market.\u00a0 In a seller\u2019s market, the trend is usually where homes sell relatively quickly.\u00a0 However, the CMA can assist in understanding pricing trends.<\/p>\n\n\n\n

One\nof the interesting aspects of a detailed CMA is the comparisons of\ncharacteristics and features between your home and other homes that recently\nsold.  From the analysis you can begin to\nsee what makes your home stand out from the others.  You may discover your home has more or less\namenities than other neighborhood homes, which should be considered in your\npricing strategy.<\/p>\n\n\n\n

List\nprice is everything.  Your home sale\nstrategy hinges on pricing your home correctly. \nRegardless of market conditions, if the house is prices too high it will\nlikely take longer to sell (relative to the average time on market).  Homes that are prices correctly tend to sell\nfaster than over priced homes.  Many home\nsellers trying to reap \u201ctop dollar\u201d have made the mistake of setting the list\nprice too high expecting a home buyer to make an offer.  The truth is that buyers are savvy and will\nlikely skip the over priced homes.  Your\nstrategy, no matter how clever, can\u2019t overcome overpricing.<\/p>\n\n\n\n

Preparing your home should also be part of your strategy.\u00a0 Decluttering <\/a>and deep cleaning is a must for all home sales.\u00a0 Whether or not you live in the home, you should consider staging. \u201cHome staging\u201d is a term that is used to describe the process of making your home as appealing as possible to potential home buyers to sell the house quickly. This may include rearranging and\/or removing furniture.\u00a0 Some home sellers rent trendy furniture to replace their own items.\u00a0 <\/p>\n\n\n\n

By Dan Krell
Copyright \u00a9 2021<\/p>\n\n\n\n

If you like this post, do not copy; instead please:
link to this article<\/a>,
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\"Protected<\/a><\/figure>\n\n\n\n

Disclaimer<\/a>.\n This article is not intended to provide nor should it be relied upon \nfor legal and financial advice. Readers should not rely solely on the \ninformation contained herein, as it does not purport to be comprehensive\n or render specific advice. Readers should consult with an attorney \nregarding local real estate laws and customs as they vary by state and \njurisdiction. Using this article without permission is a violation of \ncopyright laws.<\/p>\n","protected":false},"excerpt":{"rendered":"

There is an idiom that says that the \u201cMap is not the territory.\u201d\u00a0 One interpretation is that you shouldn\u2019t confuse theory with reality.\u00a0 And in real estate, that means you shouldn\u2019t confuse the strategy with the market cycle. And as this seller market cycle continue, some home sellers are confusing it as the implementation of … <\/p>\n

Continue reading “Home Selling Strategy”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[33,382,32,330,13],"tags":[810,912,901,797,1214,507],"class_list":["post-6158","post","type-post","status-publish","format-standard","hentry","category-home-pricing-strategy","category-home-seller","category-home-selling-strategy","category-marketing-plan","category-real-estate","tag-home-pricing-strategy","tag-home-seller","tag-marketing-plan","tag-real-estate","tag-seller","tag-selling-strategy"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p1VZLf-1Bk","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/posts\/6158","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/comments?post=6158"}],"version-history":[{"count":3,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/posts\/6158\/revisions"}],"predecessor-version":[{"id":6162,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/posts\/6158\/revisions\/6162"}],"wp:attachment":[{"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/media?parent=6158"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/categories?post=6158"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dankrell.com\/blog\/wp-json\/wp\/v2\/tags?post=6158"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}